I speak with business leaders every day, and everyone says they want change, but few move beyond lip service because few really know how to effect positive change.
And that’s a shame—because as a leader—there is nothing more important than can do than to lead—to purposefully orchestrate organizational change.
There are tremendous barriers and roadblocks to change: mostly rooted in fear…, people are worried about losing their jobs, losing their earnings, or reducing their prospects of promotion. Inertia is another major roadblock—the force of old habits that die hard.
But the future of companies and entire communities hang in the balance.
Many of the ways we’ve been trained to manage change don’t work because too complicated, and they rely on the same old top-down communications that have proven time and time again to be ineffective.
Introducing Influencer